Rytis BalysConversion tracking engineer
Rytis BalysConversion tracking engineer
Meta Pixel and Conversions API, GA4, Google Tag Manager, Google Ads and CRM conversions. I find which of your numbers is lying and fix the pipes.
Tell my assistant what’s going wrong. It asks the few questions that matter, then I take it from there myself, within 6 hours.
“He proved it with cold-load tests and a reversal test”
Meta Pixel fix, WordPress · July 2026“…the full audit landed same-day after access was granted”
Tracking audit, server-side GTM · July 2026“He helped us find a solution to a very tricky problem in an astonishingly quick time”
Urgent Meta Pixel and CAPI audit, Shopify · July 2026Every piece wired to one source of truth: your real orders and leads.
One container, one data layer, no duplicate tags fighting each other.
Browser and server events with event_id deduplication, proved in Events Manager.
Purchase events with the right value, consent handled, no double counting.
Tags that are active and verified, gclid kept through redirects and checkouts.
HubSpot, GoHighLevel and others feeding real sales back to Google Ads and Meta.
Checkout migrations, Stripe and PayPal redirects, caching plugins that break pixels.
Containers, datasets and accounts stay yours. I work inside them, never around them.
Every fix verified live with test orders and a before and after report you can check yourself.
No handoffs, no account managers. You write to me, I write back, within 6 hours, usually under 1 hour.
If your gap is within the normal 5 to 15%, I will tell you that you do not need me.
From the first message to the handoff. Nothing goes live without your say-so.
Through the assistant on this page, WhatsApp or email. Numbers help, but a plain sentence like “Meta shows twice what Shopify has” is enough to start.
I reply myself with the likely cause and what I would check first. If the gap is inside normal loss, I say so and we stop there.
Events Manager, GA4, GTM, Google Ads and the store, all read-only at this point. I list every finding with severity, effort and what it costs you in wasted spend.
You get one number for the whole fix before any work starts. 50% upfront, the rest when you see it working. No hourly surprises.
Nothing is switched off until the new setup proves itself next to the old one. Publish access only for this step, and only what the fix needs.
Test orders, cold-load tests, a reversal test, and confirmation on the platform side. You get a before and after report with screenshots.
Written notes on what changed and why, so the next person does not break it. Access removed when you say.
Every job priced after I look inside, then fixed.
A pixel or conversion tag repaired, fixed within 24 hours of access, or you don’t pay. Conversions API with deduplication takes about a week with the parallel run.
Platform numbers reconciled against real orders, every finding fixed in order of what it costs you. Includes the report.
Someone watches the tracking every month and fixes it before you notice. Checkout updates, new apps, consent changes.
Every rated job 5.0, 100% job success. Nothing here is edited.
“Rytis is great! Solved all of the issues we were having and gave very detailed explanations of fixes and possible future issues and their solutions. We had a major unexpected unrelated issue come up with a separate app in our shopify store that was killing sales while he was working on our original pixel issues and he immediately found the issue and sent an evidence trail detailing his findings to the app help center while actually fixing the issue that we would have never figured out on our own, then jumped right back into fixing our original issues with our pixel. He also answered all of my many questions as we worked through everything. We highly recommend working with him! We don’t know what we would have done without his expertise!”
“Rytis was fantastic to work with. He quickly identified and resolved the issues with my Google Tag Manager, GA4, and Google Ads conversion tracking that had been preventing my conversions from reporting correctly. His communication was excellent throughout the project, and he took the time to explain what was causing the issue and how he was fixing it. He was knowledgeable, efficient, and made sure everything was working properly before completing the job. I highly recommend Rytis to anyone needing help with Google Tag Manager, GA4, or Google Ads tracking.”
“He found the exact root cause quickly, fixed it cleanly, and — this is what set him apart — didn’t just tell me it was done. He proved it with cold-load tests and a reversal test, and confirmed it on Meta’s side. On top of that he flagged two serious issues outside the scope of the job, including a security problem, completely honestly.”
“He understood the brief right away, including the premium wellness direction and the references we shared, and delivered a clean, conversion-focused Shopify store ahead of the deadline. The homepage and product page came out exactly how we wanted, ready for us to start running ads.”
“He identified and fixed all three tracking issues — the broken purchase values, the affiliate attribution dropping after the Stripe redirect, and GA4 loading twice. He also caught a fourth problem we didn’t know about ($0 ghost conversions polluting our data) and fixed that too.”
“Rytis was absolutely outstanding from start to finish. His communication was clear, concise and there thorough. He helped us find a solution to a very tricky problem in an astonishingly quick time, I couldn’t recommend him high enough.”
“Report was actually deep – data-cross-checked GA4 / Meta Graph / Magento, not a generic checklist. He delivered the free first-read exactly as advertised, then the full audit landed same-day after access was granted.”
“My GA4 wasn’t recording anything and I had no idea if my Meta pixel even worked. Rytis got it all set up and made sure everything was actually coming through before we wrapped up, so I knew it was done properly.”
“Rytis is great! Great communication. He set up the conversion API for my funnel. Everything is working fine. Will work with him again.”
If you’re paying for ads, usually yes. Browser tracking loses purchases to ad blockers and iOS, and on a smaller budget every lost signal hurts more. I’ll tell you upfront whether it would actually close your gap, and if it wouldn’t, we skip it.
To start, just read access to Events Manager, GA4, GTM and the store. I only ask for publish rights once we’ve agreed on the fix, and only for that step. You can take it back the moment we’re done.
Single fixes go live within 24 hours of access, then I take a day to verify everything properly. Bigger builds get a clear date once I’ve had a look inside.
Then I’ll happily tell you so, and you owe me nothing. A gap of 5 to 15% is normal loss, not a tracking problem. If you run a strict opt-in consent banner, add your decline rate on top of that.
Of course. The client stays yours, you invoice them, and I do the work quietly under your name.
I keep things in writing, through the assistant here, WhatsApp or email. It’s faster for both of us, and you end up with a written record of every finding and every change, which usually beats a call.
Name and email first, then the problem in your own words. I read every conversation myself.
If you would rather check it yourself first.